Online services activity 13 online banking (commerce)

The two internet banking sites that I am going to investigate are Nationwide and HSBC .

There purpose

The purpose of internet banking site and Nationwide and HSBC in particular is to manage money in a convenient way at home.

How it fulfils it’s purpose
When using internet banking you are able to:

pay bills and make payments to family and friends

stop paper statements or change their frequency

keep your contact details up to date

view balances or transactions

manage standing orders and Direct Debits

move money between your accounts

available anytime day or night*.

It’s target audience

The target audience for internet banking is anyone who is relatively comfortable using computers and giving there details. It can be used by anyone over 18 that has an account.

It’s major advantages

The major advantages of using internet banking are being able to operate your account from home or anywhere you choose. Making it extremly convinent. This means that you don’t even have to leave the house to change money into different accounts. Its simple and you don’t have to deal with anyone personally. It can also be quicker aswell.

How it could be improved in the future?

Online banking could be improved in the future by being made even more secure so that it attracts an even larger audience and more people choose to use it. It could be made to have even more features so that more things can be used on it again attracting a larger target audience.